New York
City, 23 January 2019: The global Herbal Supplements Market size is anticipated to
grow at a CAGR of 10.8% during 2018-2026 according to a new study published by
Polaris Market Research. In 2017, the pharmaceutical segment accounted for the
highest market share in terms of revenue. North America is expected to be the
leading contributor to the global market revenues in 2017.
The obese and geriatric population is
increasing worldwide, promoting the growth of the herbal supplements. The
sedentary lifestyle, increasing use of functional foods, and growing consumer
awareness regarding preventive health care boost the overall market growth.
Increasing disposable incomes in developing countries, rising awareness about
health benefits of herbal supplements, and rising health disorders propel the
growth of the herbal supplements industry. Sedentary lifestyle of consumers
leading to lifestyle diseases, and increasing disposable income drives herbal
supplements market growth.
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Health disorders such as diabetes,
cardiovascular diseases, cancer and others have increased significantly in the
developed economies in past few years. Increasing incidences of health
disorders have resulted in increased awareness regarding healthy eating habits.
Health and fitness consciousness has also increased among consumers in
countries such as China and India due to improving lifestyle and changing food
habits. Consumers are more aware regarding their nutritional intake, and
benefits of herbal supplements, thereby accelerating the market growth for
Herbal Supplements.
Competitive Landscape and Key Vendors:
North America generated the highest
market share in terms of revenue in 2017 and is expected to lead the global
market throughout the forecast period. The increasing obese population,
initiatives and funding by governments to promote health consciousness, and
lifestyle changes primarily drive the growth of this market. The number
of memberships for health clubs and gyms has increased significantly promoting
the growth of Herbal Supplements industry in the region. The increase in
obesity related diseases such as diabetes and hypertension along with high
disposable income of consumers further propel the adoption of herbal
supplements.
The well-known
companies profiled in the Herbal Supplements report include Herbalife
International of America, Inc., Ricola AG, Archer Daniels Midland Company,
Nutraceutical International Corporation, Bio-Botanica Inc., Arizona Natural
Products, Blackmores Ltd, The Himalaya Drug Company, Dr. Willmar Schwabe GmbH
& Co. KG, and Rainbow Light Nutritional Systems. These companies launch new
products and collaborate with other market leaders to innovate and launch new
products to meet the increasing needs and requirements of consumers. Leading
players in the Herbal Supplements industry are also taking initiatives to
increase awareness among consumers through health subscription and other
marketing campaigns. In October 2014, Herbalife launched a new range of herbal
green tea, which is available in two flavors, original and pomegranate. This
range of green tea contains lower calories and is free of artificial
sweeteners, flavors, and colors.
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